Top 50 Tips, Tools and Plug-ins for WordPress Conversion Optimization

When it comes to making your website conversion rates significant, you need to give it a competitive edge. This is not complicated, but if you are not well equipped, you can find it difficult to navigate. Well, here are the best tips and tools you can make use of to accomplish your WordPress conversion optimization.

1. Tips on WordPress optimization

Making your WordPress website stand out and earn a high conversion rate does not come easily, but several techniques can be very useful in getting you to that goal.

Appropriate CRO approach
The Conversion Rate Optimization process should be straightforward, orchestrated with clear goals and the objectives of the website in mind.

Focus on getting the right traffic
Focusing on getting the right traffic is more important than getting a huge amount of traffic that will bounce without engaging with your content or taking action on your site.

Trust Signals
Having element such as reviews and badges that promote trust are essential. These are especially important when you want people to spend money on your e-commerce website.

Relevant information is paramount
The content on your website has to be relative to the reader. If the content on a webpage doesn't meet a website visitor's expectations, they will very likely leave soon after arriving.

Content planning
When planning the content for your site, you should make sure your content is rich with pertinent information, compelling images and / or videos. If you need direction, look at successful competitors in your niche. You want to be able to write content that is as good or better than theirs. If you are experienced in your field already, then you will have a lot of unique information to share. If you are not, do your research. You can hire people to do research for you or even write the content for your pages.

Landing pages
Landing pages are pages where visitors land on from outside of your website. Your title and description of those pages on the referring source should match the content on the landing pages. Any page that is indexed by Google (Most will be by default unless you have specifically requested that it not be indexed in settings) has the potential to be a landing page. Sometimes you will link to specific pages from paid ads and social media.

Make calls to action
These should be prominent. Use active verbs linked to a value proposition. Ensure they stand out from the rest of the page and ensure that all content on the page leads to your call to action. It's recommended to have your call to action above the fold. The fold is the top part of the website you see before scrolling.

Easy navigation
Ensure users have clear and coherent navigation through your website. Put related links in sub-menus to avoid having too many links on your top level navigation. Interlink related pages on your website within your content.

Every element has a role
Check to ensure that every item on your website has a useful contribution to your site’s goals. Extra elements have the potential to distract visitors and also slow down a website's load speed.

Technical check
The technical aspect of the site requires close attention since this has an effect on search engines ranking and website load speed.

Boosting your website speed
Site speed is crucial as a lagging site may cause visitors to bounce (leave without interacting with your website) before your webpage finishes loading. Making sure your images are appropriately sized and compressed will aid greatly website load time.

Caching
Caching stores data from your website on a users computer which speeds up load times on return visits.

Content delivery network
A CDN delivers content to a user from worldwide network of servers based on the user's geographic location instead of storing them on the host server. This is essential for reducing latency in browsing.

2. Tools and plug-ins to use on your WordPress site

There are several tools and plugins that assist in helping you to achieve higher conversion. Some use popup which we recommend using with caution on mobile as Google is potentially penalizing mobile sites with pop-ups that interfere with a user's ability to access the content on that website. Many of these offer overlapping features and fit into more than one category. You can test, read reviews and choose which ones you want to try out.

A/B Testing, Analytics and Optimization

Nelio AB Testing
If you need an A/B testing and a conversion rate optimization as well as a heatmap design for WordPress, Nelio has the goods.

Marketizor
Marketizor features a/b testing, online surveys to learn ore about your customers and advanced segmentation.

Hot Jar
Hot Jar provides heatmaps, conversion funnels, form analysis, and feedback polls and surveys.

Simple Page Tester
This plugin is quick and straightforward when it comes to setting up split tests for your site, helping you get the results in three steps. Moreover, it comes with a guide to help you in running your tests.
Good maintenance of your WordPress website could mean the difference between achieving successful conversions, than retrogressing on the same spot. It is apparent that with these tips, tools and plugins on board, you can get where you want to be effortlessly.

AB Press Optimizer
This optimizer offers many features to increase a website's conversions.

SideOffer
You can use this sliding side tab for generating conversions by displaying your call to action in a more visible way for your visitors.

SumoMe
SumoMe is a suite of tools the offers everything from heatmaps to lead capture.

Clickmap
An ideal option for your WordPress site heatmaps, you just sign up for a free account and get to click and scroll tracking.

Inbound Plugin Suite
This plugin suite can help in customizing templates, running A/B tests, monitoring stats on your website.

PlugMatter
This plugin creates pricing tables with conversion optimization features.

Market Optimizer
Market Optimizer offers complete a/b testing and conversion optimization. This plugin also integrates with Gravity Forms.

Title Experiments
This plugin allows you to split test your page and post titles.

SES Theme Split Test
You can split test your them with SES Theme Split Test.

Website Speed

Tinypng
This is our favorite image compression tool. If your page doesn't load fast, your visitor may not take the time to stick around, much less convert. The results are consistently indistinguishable from the original image and the reduction in image size is often quite amazing!

Wp-Rocket
Wp-Rocket is an option we use for caching on your WordPress website. It offers several options to improve the caching on your website.

WordPress Super Cache
If you need a plugin that can create static HTML files for the users who are not logged in, then it has to be this one. You may need to configure several aspects, but its performance is worth it.

MaxCDN (Stack Path)
MaxCDN, now known as StackPath is one option you can use for CDN purposes. They can deliver content to a user as quickly as possible using their global network.

Cloudflare

CloudFlare is another popular CDN you can use to deliver content.

Landing page builders

Keyword Landing Page Generator
This tool enables you to have one landing page but offers various versions that are depended on the keywords, which means you can show visitors the customized versions separately.

OptimizePress
If you want to create landing and sales pages or membership portals, then this plugin can come to your rescue.

Lead pages
This includes a simple landing page builder to enable you to create and publish them within minutes. It also comes with a popup and can capture information from mobile users through SMS.

Unbounce
Built by landing page experts, this plugin is developed to ease customization of the landing page and easier publishing on WordPress. What’s more, you can manage your pages from the plugin.

WP Landing Page
If you want to create an easy and efficient landing page, this tool is a good option. It contains features that enable you to monitor, test, and continually improve conversion of these landing pages.

Woo Commerce

WooCommerce Landing Page Generator
This tool helps you create landing pages for a WooCommerce shop by using UTM codes, URL parameters or Key Words.

Recart
Also known as GhostMonitor, recart makes more revenues for WooCommerce stores by sending an email to visitors who did not complete their purchase. Sometimes visitors get distracted or have a problem with checkout. This can help those visitors as well as those that need to see the product one more time before deciding to purchase.

Abandoned Cart for WooCommerce
This is an alternative to GhostMonitor. Both of these plugins will send an email to visitors that were a step away from purchasing.

AutomateWoo
AutomateWoo calls itself the all in one WooCommerce marketing plugin. It boasts several features including cart abandonment, SMS notification, vip customers, subscription automation and more.

Currency Converter Widget
Currency Converter Widget is a dynamic currency switcher. This is helpful for visitors who are reluctant to purchase when prices are not in their native currency.

WooCommerce MailChimp
If you are a MailChimp user, this plugin will allow you subscribe visitors to a MailChimp list at various points in the check out process.

MailPoet
If you don't use MailChimp, the MailPoet add-on for WooCommerce will let customers subscribe to your mail list as they checkout on your WooCommerce website.

Lead Generation

Optin Monster
This WordPress lead generation and popup plugin is used on about 276,000 sites, offering different types and A/B testing.

Thrive leads
These include several CRO options that can help build your list quite fast. Besides, it can also work well with email marketing.

Bloom
The bloom Email plugin is an ideal go-to choice for automatic popup and fly-ins. It lets you display unique offers and forms based on visitor location and interaction.

Hello Bar
Hello bar collects subscriber information and sends it to your email list software.

Magic Action Box
This is a lead generation plugin with opt-in boxes, can work with Gravity Forms and further allows you create WordPress feature boxes.

Visitor Communication

Client Relations Factory
This valuable tool is a Virtual Robot that you can integrate into WordPress.

Callmaker
This tool provides an ideal service, with up to 50% addition incoming sales calls, thanks to its automatic callback feature.

Facebook Messenger
Over 1 billion people are on Facebook. You can use their messenger program to talk to clients directly from your website. This isn't a plugin but you can read a tutorial on how to integrate messenger into your website.

Social Sharing

Monarch Social Sharing Plugin
This plugin comes with several options that allow you place buttons and share bar as you deem fit.

TweetDis
This plugin is useful for creating a great design for tweet quotes.

SEO

Yoast SEO
This is your top SEO plugin, which featuring prompting for keyword optimization as well as content optimization and description writing. Further, it can integrate social cards and notifies you if your page is well optimized or not.

All in One SEO
All in One SEO is another plugin you can use to optimize your site. They are the only free SEO plugin to also provide SEO Integration for e-Commerce sites, including WooCommerce.

There are many actions you can take and tools you can utilize to optimize conversion on your WordPress website. We ended up with more than 50 and these are but a few. If you need help navigating the road of WordPress optimization for your website, you can contact us here.

Best Business Networking Events in San Diego

When it comes to success in business, who you know can be just as important as what you know.  The good news is that in cities such as San Diego, there are a number of events that not only have networking as their primary purpose, but you can also count on them happening every year.  As a result, whether you are one of the more than 3 million people who call that area home, or you're only here on business, you can use any of these tips to give yourself a leg up on the competition. It's time to start closing deals!

 

 

1. SCORE: San Diego

SCORE is an organization run by volunteers under the U.S. Small Business Administration (SBA) and is a perfect fit for entrepreneurs. As with 6 Degrees, you can choose from numerous networking events. If you’re a woman who owns your own business (or aspires to), you’d probably enjoy the Women’s Networking Breakfast, put on every other month with a new speaker every time. They also offer 40 workshops a year, almost all of which are either free or only cost a nominal fee.  Not only do these forums allow you to network with other entrepreneurs, but they also provide lots of useful information, from how to establish a marketing plan to understanding intellectual property laws.

( https://sandiego.score.org/ )

 

2. Mission Bay Networking Group

This group is similar to LeTip in that one person from each profession is allowed. Members range from a chiropractor to a lawyer to a seamstress and a travel agent. Ultimately, as their website reads, “The primary goal of Mission Bay Networking Group is to develop strong referral partnerships.” If you’re interested in open positions, they meet every Friday morning and once a month for happy hour.

( http://missionbaygroup.digitalinsights.us/ )

 

3. San Diego Pros

One great thing about San Diego Pros is that you can attend several meetings to test the waters and see if it’s a good fit for you. They invite you to one of their weekly Thursday morning meetings, you attend for several weeks in a row, and then you’ll be extended an invitation to officially join. They distinguish themselves from other similar groups on their website, explaining, “B2B (business to business) networking groups tend to be expensive and demanding of referrals to members’ businesses. The San Diego Pros believe that by investing in the relationships within the group, the exchange of business happens as a natural byproduct.”

( http://www.sandiegopros.org/ )

 

4 .San Diego Entrepreneur Meetup Group

Taking its inspiration from business guru Seth Godin, this group believes the business world will continue its march away from industrialism and toward a “connection economy” where real value is created through the human connections business people make.

( https://www.meetup.com/san-diego-entrepreneurs/ )

 

5. San Diego Young Entrepreneur Network Meetup Group

Not just for networking, this group is also for young entrepreneurs to stay up-to-date on innovative technology. Each week, the group gives a guest speaker 15 – 20 minutes to talk about a technique that is currently working for them so others may learn from it.

( https://www.meetup.com/San-Diego-Young-Entrepreneur-Network/ )

 

6. San Diego Small Business Meetup Group

The San Diego Small Business Meetup Group holds semi-regular networking events, workshops, speaker events and personal development opportunities for entrepreneurs in San Diego.

( https://www.meetup.com/san-diego-small-business/ )

 

7. San Diego Entrepreneur Center & Startup Society

This group wants San Diego to become a role model for other cities in the United States to follow in regards to entrepreneurship. It holds events and workshops throughout the year and even has shirts you can order to show your San Diego entrepreneurial spirit.

( https://www.meetup.com/San-Diego-Entrepreneur-Center-Society/ )

 

8. San Diego Entrepreneurs Exchange

A nonprofit organization, the Exchange is run by local entrepreneurs to encourage new entrepreneurs, and sponsor networking and educational services for people interested in Life Sciences, Biotech, Pharma, Medical Devices, Tech and Alternative Energy.

( http://www.sdentrepreneurs.org/ )

 

9. Entrepreneurs’ Organization San Diego

A global, peer-to-peer network, the Entrepreneurs’ Organization consists of influential business owners who belong to 157 chapters in 48 countries. It has been around since 1987.

( https://www.eonetwork.org/sandiego )

 

10. San Diego Venture Group

Another non-profit business association, its mission is to support and promote the venture capital and startup eco-system in the San Diego region. The group includes venture capitalists, entrepreneurs, experienced executives, and professionals who support them

( https://www.eonetwork.org/sandiego )

 

11. Youth Entrepreneurship Program San Diego

Featuring lessons, mentoring and counseling, this group focuses on young people who are interested in starting their own business. It even has a business plan competition for them to enter.

( http://www.yepsd.com/ )

 

12. CoFoundersLab

A unique group, CoFoundersLab allows entrepreneurs to find people who may be interested in becoming a co-founder of their company or, on the other hand, it also allows people who want to invest in a new company to find a startup that they can invest in.

( https://cofounderslab.com/ )

 

13. Connect

Connect gives entrepreneurs access to people, capital and technology that can help grow their startups. It holds events throughout the year.

( http://www.connect.org/ )

 

14. The VineSD

The VineSD connects entrepreneurs and allows them to grow under one roof. The organization has partnerships with EvoNexus, ROC, Irvine Company and ReadyNow®.

( http://thevine.irvinecompany.com/san-diego )

 

15. Exceptional Entrepreneurs

Founded in 2008, Exceptional Entrepreneurs has four weekly networking events in San Diego. No membership is required, but there is a small cost.

( https://www.meetup.com/Exceptional-Entrepreneurs/ )

 

16. TiE South Coast

Founded in 1992 by a group of successful entrepreneurs, TiE uses its five pillars of mentoring, networking, education, incubating and funding to help small businesses get started and grow.

( http://southcoast.tie.org/ )

 

17. Chamber Events

Events Calendar – business and community events with B2B business networking, mixers, workshops, roundtables, trainings, and many business growth opportunities. Get involved to start, change, and/or grow your business opportunities!

( http://sdchamber.org/ )

 

18.Weekly Community Events

Events Calendar – San Diego East County weekly events and attractions. Farmers markets, concerts, car shows, with local community experiences that will warm your heart, and keep your wallet happy also. Get out during the week and have some fun!

( https://www.sandiego.org/explore/events.aspx )

 

19. San Diego Women’s Groups

Discover dozens of women’s groups in San Diego—some are focused on networking, particular industries, occupations, professions or hobbies, and some are just for friendship. As a service to the community, I have listed them here with links to their websites and information about contacts, meetings, and dues (as of Jan 2014). Most of these are non-profit although there are a few exceptions. Please let me know if there’s anything I should correct. I hope you meet some wonderful new women!

( http://www.discreetguide.com/sd-womens-groups/ )

 

20. SDHF Networking Events

SDHF Networking Events are member-only events that highlight the vibrant housing sector in San Diego. Events include popular gatherings at the affordable housing developments such as:

The contribution required to sponsor a Networking Event varies depending on event factors such as expected attendance, location, and topic.

( https://www.eventbrite.com/d/ca--san-diego/networking/ )

 

21. 6 Degrees

Whatever you might call your perfect combination of fun and work, 6 Degrees has something for you. In fact, 6 Degrees has something for nearly everyone, regardless of the month, every month. Every month, at some time during the month, 6 Degrees offers something for you to do, whether it be a breakfast, Happy hour, or one of their Cigar and Scotch mixers, the whole point is mixing fun and business.

(www.sd6degrees.com)

 

22. San Diego Young Entrepreneur Network

About 150 people belong to this group, which was founded by Will Caldwell, who is a young entrepreneur himself. This group meets about once a month where most of the discussion centers on advice for startups and staying motivated.

(www.meetup.com/San-Diego-Young-Entrepreneur-Network)

 

23. LeTip of Greater San Diego

If you are in the San Diego area, but you want to expand your business horizons into areas beyond your own field, LeTip of Greater San Diego might be just the place for you. LeTip is a networking group where there are no two members of the same profession in attendance. As a result, you won't have to worry about conflicting with another of whatever business you are in. LeTip meets every Wednesday at 7 a.m. for breakfast.

(http://www.letipofsandiego.com)

 

24. Network After Work

Network After Work is a group that is rapidly expanding in cities throughout the country. At the present time, there are 19 cities that have Network After Work monthly events. The San Diego group alone has more than 600 people who attend regularly at a different busy nightlife location every month. Want to network? Join Network After Work. Just make sure you have a cocktail in your hand.

(www.networkafterwork.com/events/san-diego)

 

25. Women's Wisdom

This group, as its name suggests, is one for women. Founded in 1991, Women's Wisdom is a group for networking as well as coaching for business as well as personal success. Monthly gatherings, as well as retreats, are a highlight of this group.

(http://womenswisdom.net)

 

26. BNI

BNI is a business and professional referral organization that allows only one person from each profession to join a chapter.

(http://www.bnisd.com/)

 

27. The Friends In Business Network

A weekly event for building successful relationships/friendships for San Diego business owners. Onetime lifetime membership fee and full breakfasts is a solid deal.

(http://thefriendsinbusinessnetwork.com/)

 

28. San Diego Chamber of Commerce

The overpriced franchise of the biz networking world, but has the benefits of tons of members and resources.

(http://sdchamber.org/)

 

29. Startup Grind (Google for Entrepreneurs)

Sponsored by the Google, these events feature founders, authors, CEO's, entrepreneurs and more. I haven't had the time to check them out personally, but the website and future/past presenters look amazing. Looking forward to attending, and hope to see you there.

(https://www.startupgrind.com/san-diego/)

 

30. MPISD

MPI San Diego is a not-for-profit corporation approved for charter by Meeting Professionals International in November 1979. It is a membership organization that brings together meeting professionals and vendors for professional growth, advancement, and networking.

( http://www.mpisd.org/ )

 

31. SDBJ

Throughout the year, the San Diego Business Journal hosts a series of high-profile events that bring together decision makers and business owners from all industries. These programs are designed to recognize businesses and leaders who positively impact the San Diego County business community.

( http://sdbj.com/ )

 

32. AITP

For more than six decades, AITP has championed the human element of the Information Technology profession and remained focused on providing a community of knowledge, education, and resources that will empower its members to reach their true potential as an IT business professional.

( http://www.aitpsd.org/ )

 

33. San Diego Referral Connection

San Diego Referral Connection is a business network made up of local business owners and professionals in San Diego, whose members deliver products and services to home owners, consumers, small businesses, and corporations. Combining weekly meetings and a monthly social hour, our members work to get to know each other and actively refer one another.

( http://networking.mgfx.com/sandiegoreferrals/index.cfm )

 

34. Business Networking Groups

GSDBA BNGs (Business Networking Groups) offer a forum where GSDBA members can increase their business through networking and sharing direct leads with other members on a regular basis. They offer a supportive environment that allows each member to share products or services with others who want to help them succeed. Conflicts of interest are not allowed, meaning once you join, a business in the same category as yours can not join. BNG members will follow the guidelines outlined in the BNG Policies (below) so that all become more profitable and successful, and the BNG’s will continue to grow. BNGs are open to General, Corporate, and Associate Level Members only.

( http://www.gsdba.org/pages/Home )

 

35. Flagship Cruises & Events

Flagship Cruises & Events is San Diego's only locally owned and operated cruise and event company. Operating San Diego's finest fleet of high-end yachts expertly managed by our team of captains, crew, chefs and event consultants. Our services include fabulous gourmet dinner and brunch cruises, cocktail cruises, harbor tours, whale watching excursions as well as ferry and water taxi services. And there is no better place to celebrate a wedding, conduct a business meeting or just throw a party than on a Flagship yacht.

( http://www.flagshipsd.com/ )

 

36. San Diego Rotary

Of the 33,000 clubs worldwide, San Diego Rotary is the 5th largest! Boasting with over 500 local members as the longest standing Rotary in San Diego County, our club includes some of the city’s well-known civic, business and community leaders who meet weekly for fellowship and service. Since 1911, San Diego Rotary has been providing San Diego’s leadership with an opportunity to connect with others toward the common goal of improving the community in which we work and live, as well as the world beyond. This work is channeled through our 60 committees.

( http://www.sandiegorotary.club/ )

 

37. San Diego Business Network

The San Diego Business Network can benefit both established business owners and new business owners alike with the exponential power of our group! This dynamic group generates an average of more than 100 leads to members every month! How would you like to have 20-30 extra salespeople spreading the word about your product or service? The "sphere of influence" of each individual or business in the group can generate an unlimited number of leads for your business. It's "Word of Mouth" advertising at its best! If you are interested in finding out more about this exciting group of professionals dedicated to promoting and supporting the growth of each other's business, please make plans to attend one of San Diego Business Network's informal meetings. Dramatically grow your business through customer referrals!

( http://sdbusinessnetwork.com/index.html )

 

38. NET Party

With over 200,000 members globally, NetParty is The Worldwide Young Professionals Network. We are best known for our NetParty "Networking with a Twist"® business / social networking event. As seen in Forbes ("Best of the Web"), this event is designed to combine business networking with social fun" and generally follows this format:

We sponsor other events for young professionals, as well, including Tech Night 2000™ (for startups and the people who love them), NetParty Social Club (our purely social event), NetParty Turbo (speed dating for business contacts) and more!

( http://www.netparty.com/?noredirect=1 )

 

39. San Diego East County Chamber Foundation

The San Diego East County Chamber Foundation has been formed for public and charitable purposes, including and without limitation, to operate a nonprofit organization to promote better understanding of business and its integral role in community development in the East San Diego County, California area, to provide training and education to the local community at large, and to solicit, hold and disburse funds and property for the public benefit programs arranged through the San Diego East County Chamber of Commerce.

( http://eastcountychamber.org/ )

 

40. Athena

Athena San Diego is a 501(c)6 professional development association serving women in science and technology. Athena is a community of dynamic women that provides inspiration, education, networking and leadership programs that empower women to realize their true potential within STEM industries. Athena members come from all sectors of STEM organizations, including life sciences, healthcare, defense, engineering and related industries, as well as the service providers who support them. Athena represents senior executives, entrepreneurs, educators, and emerging executives, Athena supports members at the top of their field while paving the way for those on their way up.

( http://www.athenasd.org/ )

 

41. Star

We are a network of trusted resources revolutionizing the way our business community works through a collaborative platform that connects, empowers, and builds deep and meaningful relationships through education, communication, and collaboration.

( http://www.star-sandiego.com/content.aspx?page_id=0&club_id=53252 )

 

42. San Diego Speed Networking

San Diego Speed Networking was borne from an increasingly popular concept in major business hubs across the country: speed networking. Speed networking events have experienced growth because they actually work in helping companies, individuals, and organizations reach their business goals. The San Diego Speed Networking team is motivated and business-minded and organize high quality and effective events. Our goal is to help businesses, both large and small, expand their networking circle by assembling them in an energetic and active environment. We will work diligently to maximize your networking experience with us.

( http://www.silkroadproductions.us/speednetworking/sdspeedabout.html )

 

43. Pure Water Technology

Pure Water Technology partners with many local organizations to provide no-cost sustainable drinking water solutions for community events hosted by SDG&E, American Lung Assoc., Scripps, , Balboa Park Cultural Partnership and CalTrans to name a few. We also work very closely with non-profit organizations such as the Boys and Girls Club, YMCA, San Diego Bird Rescue, Community Housing Works and more to provide low-cost sustainable drinking water solutions.

( http://www.purewatertechsandiego.com/ )

 

44. CuffLinks Business Networking

Cufflinks Networking was founded by Mark Anthony Cedre. Mark Anthony Cedre, known to his friends as just "Mark Anthony", has grown Cufflinks Networking organically. It began as a method to attract professional resources for his wealth management clients to collaborate and establish new alliances in a challenging economy. After a year of holding such events, it gained the attention of many professionals in the San Diego area to achieve the same. Hence, a child of professional and social networking was born. Cufflinks strives to be a pillar of sophistication and class. Our events are held at only the most prestigious venues that San Diego and Los Angeles have to offer. One must have a sphere of influence to dominate his/her marketplace and it is Cufflinks' goal to help facilitate, build and grow those relationships by providing only the very best of environments to do so.

( http://www.cufflinksevents.com/ )

 

45. WIB

WIB San Diego has been a member chapter of the original organization for over 40 years, and has a very important place in the hearts of its members. Inspired by a “Women, Work and Power” seminar held at UCLA in 1974, a few women who had met there continued to meet informally, to share ideas, achievements, and experiences. Eventually, in 1976, this group incorporated and WIB was officially born. Its goals – then and now – are to provide a forum for increasing professional development, personal growth, and visibility – all factors that enable women to exert influence over and shape their worlds. Individually unique, the women of WIB San Diego are some of the most prominent and progressive women in San Diego County. We represent many professions, everything from corporate America to the world of non-profit … from the halls of education to the halls of justice and government. WIB San Diego members are diverse, encompassing women who are both starting their careers, as well as those who are in full stride … who come from all races and ethnic backgrounds … women who are single, married, with kids, and without. One thing we all share is a commitment to succeed at our given professions; another is our desire to have a place to garner support, knowledge, and friendship just by showing up.

( http://www.wibsd.org/ )

 

46. Ellevate

Ellevate is a global professional women's network dedicated to the economic engagement of women worldwide. The most expansive and diverse network of its kind, the community is made up of successful, motivated and passionate professional women from various industries and walks of life with one common belief: that investing in themselves and in other women is good business. Our members are at all stages of their careers: groundbreakers, thought leaders, CEOs, entrepreneurs, board members, and visionaries. They are alumnae and students of some of the world's leading academic institutions. Some are at the top of their fields, and others are on their way. Thousands of women strong, the community is large and growing by the day.

( https://www.ellevatenetwork.com/ )

 

47. TEDxSanDiego Community Network

TEDxSanDiego relies on an extensive network of community organizations in order to bring a diverse collection of innovators, explorers, visionaries, creatives, students and teachers to our annual events. We owe a debt of gratitude to the groups listed below who connect their networks to TEDxSanDiego.

( http://www.tedxsandiego.com/ )

 

48. University of San Diego

The local San Diego universities offer business networking and job fair-type events on a school-dependant basis. USD is dedicated to the values originally articulated by its founders, Bishop Charles Francis Buddy of the Diocese of San Diego and Mother Rosalie Hill of the Society of the Sacred Heart. Those values are reflected in the University's rich Catholic intellectual tradition. USD's community of scholars are committed to educating the whole person—intellectually, physically, spiritually, emotionally, socially and culturally. The university provides a character-building education that fosters independent thought, innovation, integrity, analytical thinking, and an open-minded and collaborative world view. USD welcomes and respects those whose lives are formed by different traditions, and we recognize their important contributions to a pluralistic society and to an atmosphere of open discussion and discovery, which is essential to a liberal arts education.

( http://www.sandiego.edu/ )

 

49. SDEE

San Diego Entrepreneurs Exchange (SDEE) is a nonprofit 501(c)(3) organization founded by local San Diego entrepreneurs to provide a voice for early stage technology start-ups, to support new entrepreneurs and their companies, and to sponsor networking and educational events to help develop the skills necessary to bring funding, business, and jobs to the San Diego area.

( http://www.sdentrepreneurs.org/ )

 

50. San Diego Biotechnology Network

The San Diego Biotechnology Network was founded in September of 2008, addressing the need for more high quality, face to face networking among Biotech professionals in the greater San Diego area. Membership is open to those working at a biotechnology, diagnostics, green technology, medical devices, or pharmaceutical company in the Greater San Diego area. We plan to host monthly events in which we will actively promote face to face networking, and also allowing members to connect and interact on LinkedIn (check out our Next Event to get started!). We plan to feature one new or exciting company at each happy hour, allowing members to learn more and network with them. Organizers of this group are Mary Canady of Comprendia and Todd Backus of Blue Horse and Trumpet, two local companies that are interested in fostering communication in the Biotech community.

( http://sdbn.org/ )

 

51. AMA

San Diego AMA is a 501(c)3 nonprofit organization comprised of mid to senior-level marketers that comprise our diverse, organization. While our content and benefits are aligned to provide empower integrated brand marketers with career-advancing opportunities, limitless access and marketing resources, all are welcome to our inclusive, professional organization.

( http://sdama.org/ )

 

52. Green Business Network

The City of San Diego is committed to reducing energy consumption, conserving water and minimizing waste. By joining the Network, the Green Business Network team becomes your business Green Team. Let us help you improve your operations by providing assistance in energy conservation, water, and waste reduction, and recycling hazardous materials such as fluorescent bulbs, batteries and paint products. Studies show that businesses using sustainable practices save costs. Let us help you save costs and save San Diego's environment.

( https://www.sandiego.gov/environmental-services/sustainable/greenbusnet )

 

53. Exceptional Entrepreneurs

The purpose of meeting with the business professionals in Exceptional Entrepreneurs is to develop relationships, learn about each other, connect people from different parts of the community and grow our businesses. Exceptional Entrepreneurs meets every Wednesday in San Diego & also in Tucson Arizona.

( http://www.networkingee.com/ )

 

If you live or work in the San Diego area, you can consider yourself unusually blessed with the networking opportunities that are available. If you need any assistance with increasing your business exposure online in San Diego, we offer a variety of digital marketing services, including Search Engine Optimization, Google Adwords Management, Facebook Ad Management, and more. We can bring more visitors to your website than you would see at any of the business networking events in San Diego!

Discover Pacific Beach can help your Pacific Beach Business!

Are you a business owner in Pacific Beach, San Diego?

First off, welcome! I love networking with fellow local business owners, and feel free to give us a call at 415-237-3932 if you want to meetup for coffee at one of our awesome local shops, including Cafe 976, 99 Cups, or Better Buzz.

Discover Pacific Beach is the business improvement association for our wonderful beach community in San Diego. They offer maps, events calendar, history, and general assistance and exposure for Pacific Beach and surrounding businesses (and residents)

 

Here are other helpful links from the city of San Diego for Pacific Beach:

 

Pacific Beach Council Representative

Photo of James McGuirk

James McGuirk
Council Representative

Email: [email protected]
Phone: (619) 235-5282

Pacific Beach Community Meetings

Pacific Beach Town Council
www.pbtowncouncil.org(link is external)
Meets 3rd Wednesday of the month at 6:30 p.m.
Crown Point Junior Music Academy
4033 Ingraham St, San Diego, CA 92109
Contact: Cathie Jolley
Pacific Beach Community Planning Committee
www.pbplanning.org(link is external)
Meets 4th Wednesday of the month at 6:30 p.m.
Earl and Birdie Taylor Library
4275 Cass Street, San Diego, CA 92109
Contact: Brian Curry, Chair
[email protected]

 

Discover Pacific Beach
(Business Improvement District)
www.pacificbeach.org(link is external)
Meets 1st Tuesday of the month at 12 p.m.
Discover PB Office
1503 Garnet, San Diego, CA 92109
Contact: Sara Berns, executive director
[email protected]

 

Hospitality Task Force
www.pacificbeach.org(link is external)
Meets 3rd Wednesday of the month at 1:00 p.m.
Discover PB Office
1503 Garnet Avenue, San Diego, CA 92109
Contact: Sara Berns
[email protected]

 

Bike Walk San Diego District 2
(location and time may vary)
Please contact: Nicole Burgess, Chair
Email Nicole
Bike Walk San Diego D2 Website(link is external)

Free SSL Certificates 2016: Never Pay for An SSL Certificate Again

Hello fellow ecommerce developers, designers, owners, or managers!

We're proud to transition all recurring customer SSL certificates, and new customer SSL certificates, to AutoSSL or Let's Encrypt. AutoSSL is a new option in the latest version of cPanel, which you can read about on their AutoSSL blog announcement. AutoSSL on our Liquidweb powered servers now have a signed certificate from Globalsign, which is fully validated in all browsers and works wonderfully on many of our websites.  Soon, AutoSSL will support Let's Encrypt, which is another option for a free SSL certificate. Let's Encrypt is a free, automated, open certificate authority run for the public's benefit. The EFF, Cisco, Mozilla, and many other big names in the online technology space are involved with Let's Encrypt and many hosting companies are installing the option to one-click install free SSL's from Let's Encrypt by default on their customers cPanel/WHM.

Thanks for reading friends, and let us know if you need any assistance with setting up your free SSL for ecommerce websites. It's generally a painless process that takes less than 15 minutes to setup and less than 1 hour for it to be issued and working!

Remember to verify you have a fully secure padlock in your browser on all pages that take personal information and credit card details!! Check your browser console to see which files are loading insecurely, commonly we see images or third party scripts being the root cause of any broken ssl padlocks on checkouts.

How to Save Serious Time and Money with CLEP Exams

CLEP (College Level Examination Program) is one of the best solutions for shortening your college career while saving you tons of money.  From the CLEP website -

Developed by the College Board, the people behind AP and SAT, the College-Level Examination Program (CLEP) has been the most widely trusted credit-by-examination program for over 40 years, accepted by 2,900 colleges and universities and administered in over 1,800 test centers.

Sounds intimidating?  Worried about wasting time or money studying for these crazy CLEP shortcuts?

As someone who has passed numerous clep tests, YOU CAN DO THIS!  Their is no quick way around actually knowing the material on these exams, but I can help point you towards all the helpful resources for achieve testing greatness!  I also highly recommend speaking with a guidance counselor at your current school or prospective school to ensure that you are taking the proper tests and path for success.  You can also check your schools accepted exams on the CLEP College Search website.

The College Level Examination Program (CLEP) tests how well a person knows a college subject without them necessarily having previously taken the course online or otherwise. Many people are well read and/or have a lot of experience in a certain subject area that puts them on par or above a college student learning the subject for the first time.

The CLEP examination gives these unique individuals the chance to prove their mastery of the subject by writing an equivalent college-level examination similar to what a college student would sit for that particular subject.

Without a doubt, writing this exam can save a person thousands of dollars on tuition and related fees. Whether entering college for the first time or as a returning student, the CLEP examination saves both time and money for the student.

An interesting point of note is the fact that almost 3,000 universities and colleges accept CLEP test results. However, different colleges and universities have varying rules of acceptance of these results. Nonetheless, another advantage of these exams is the fact that courses associated with the first two years of college are included in the suite of subjects covered.

In breaking down the numbers it can be clearly seen that this translates to two years of tuition savings and two years of a person’s life that will not be spent doing introductory college courses in which they already have a strong understanding. That is likely over $20,000 in savings for the two years!

Educational Websites for an Accelerated Learning Program

Accelerated learning can now be achieved at home using online website services, most of which are free!  Create your own accelerated learning program targeting specific category and skill goals.  Are you studying for very broad CLEP or advancement tests?  Studying to increase your employ-ability?  Possibly you are simply looking to expand your general knowledge to beat your friends in Jeopardy?

The following website list will help guide you through the plethora of resources available online.  Choose and commit to an accelerated learning solution using your favorite choices.

  1. Khan Academy - A wonderful source of lessons on tons of college-level subjects.
  2. Quora - This questions and answers website uses the power of the crowd to source all of its content.  I've learned more in a few Quora questions than college-level classes.  The writers community has some of the most intelligent minds that I have ever encountered on the internet.
  3. Udacity
  4. Luminosity
  5. Scientific America
  6. TEDtalks
  7. Wired
  8. Academic Earth
  9. MIT OpenCourseWare
  10. Open Culture - Categorized courses from online universities

 

With my personal knowledge growth, I like to use the rule of 30, as in if you do something for 30 days it becomes a habit.  So, if you commit to an extensive regime of learning daily for 1 hour, and complete that 30 day mark, then accelerated learning will be easy by then!

Hootsuite Review & Top 5 Creative Strategies for Success

Hootsuite is generally recognized as a "Social Media Management Platform", and it is awesome! It offers so many great resources to manage numerous different social media platforms at the same time. Once you login to Hootsuite, there's a lot going on and it might look a bit confusing. That's where this post comes in handy.

Through all the plugins and shortcuts on Hootsuite, there is most definitely a strategy to be successful. Below are 5 unique creative strategies for success on the platform.

1)  Pick and choose your social platforms wisely. There are a lot of options out there in the world of social networks. Some platforms are better for certain things than others. If you choose to incorporate too many platforms, then you're Hootsuite is going to become very confusing very fast. We recommend to choose 2-3 platforms and dominate them, and then maybe add more.

2)  Create streams in Hootsuite to help optimize your strategy. The platform allows you to manage up to 100 different social networks at the same time such as Facebook, Twitter, Google+, YouTube, Linkedin, Pinterest, Mail Chimp and many more. On top of that, you are able to track different keywords such as "competitors" or "targets" on Twitter. This allows you to track a specific competitor and see what they are posting daily.  The "targets" stream allows you to track specific keywords, so every time someone uses 'online marketing' or 'broken website', that tweet will pop up. Then it's your job to reach out to those potential customers.

3)  Schedule multiple posts at the same time. Hootsuite gives you the ability to schedule posts in advance and schedule multiple posts at the same time. This is a great tool for staying organized and staying on the ball. It allows you to really focus on your strategy and develop a long term plan with a variety of content.

4)  Develop different content for different platforms. Hootsuite allows you to post to numerous different social networks at the same time, but that doesn't mean you should be posting the same content to Facebook, Twitter, and Google+. Why not develop a different content strategy based on what fits best with that specific platform? For example, Google+ allows for 'gifs' while Facebook does not. Facebook, Twitter, and Google+ recognize hashtags while Linkedin does not. Hootsuite gives you the opportunity to develop specific content strategies for each platform, and it makes it easy too!

5)  Cross promote on numerous platforms. If you have 5 different social platforms listed on your Hootsutie, sometimes you might want to post the same content to a few different platforms. Hootsuite allows you to easily cross promote between social networks with a click of a button. You can write a post and then decide to release it on Twitter, Google+ and Facebook at the same time. Cross promoting content is a great tool to help you manage your posting.

Overall Hootsuite is a great platform that helps optimize your social media strategy. The keyword in the last sentence is 'social media strategy'. Before you're able to use Hootsuite, it's best to come up with a  strategy so you don't get overwhelmed with all Hootsuite has to offer. There are a lot of tricks and great tools on the platform, so once you have a vision and you're ready to execute, Hootsuite is there to help you!

For Business IT Support in San Diego - We've got your Solution.

We've had the pleasure of working with hundreds of amazing businesses in the greater San Diego area, and one in particular is the topic of this article. Many of our clients come to us when things are rough, when the budget is tight due to not enough revenue (we solve that with our advanced online marketing techniques), and they are in dire need of affordable, local services. One service that I commonly see small businesses in need of is IT support. For our San Diego clients, we always recommend Endless Technology Solutions, owned by a local entrepreneur named Erik Nunn.

Endless provides a variety of computer services for small businesses, including it support, it consulting, managed services, network admin and security, disaster recovery, and more.

Track Phone Calls from your WordPress Website with CallRail

Are you looking for a more clear ROI from your online marketing? Your business should be tracking phone calls from your website and other online marketing channels. It's cheap, easy to setup, and allows for optimal refinement of your marketing campaigns.

CallRail is the answer.

Trusted by more than 10,000 companies, CallRail tracks phone calls from your website, records them, and gives you the analytics.

CallRail offers the following:

Let's run through an example of how to get started. First, you decide you want to somehow track your business phone calls to produce more leads. So you search the internet, find CallRail and sign up. You talk with a rep and they integrate your entire website including your WordPress, Google Analytics, KissMetrics, Salesforce, and Google Adwords. Now your on a roll. They even give you a toll-free number to track and walk you through voicemail transcription. You're very excited and the rep has even more great news: it doesn't cost your anything because you have a 14 day free trail. She then explains that you can set up notifications, block and filter calls, and receive real time statistics. She gives you your username and password sets you on your way to check out the CallRail analytics. It's as easy as that! KickinKnowledge will even help guide you through this process, and ensure the website/analytics integration goes worry-free.

This platform is a no brainer. It will increase the value of your Google Analytics data almost instantly and gives you the opportunity to properly measure your conversion rate. From visitor and keyword call tracking to dynamic website call tracking to static and offline call tracking, CallRail covers all angles and gives you the best results! Give us a call today at 415-237-3932 and we can help you integrate Callrail with an effective online marketing plan.

What is the best Startup Website Hosting?

When it comes to hosting for your startup website, you do not want to choose a low quality host with sub-standard hardware and support. For example, Godaddy and Hostgator Shared website hosting packages may have 1000+ websites along with your website.  So, instead, you go for a VPS, but with the same Godaddy, Hostgator, Bluehost hosts, you find out that when you get serious traffic, the load times increase dramatically, or they shut you down for too much cpu/ram usage. If you look at the server CPU's in a Hostgator VPS, you are likely to see something like AMD processors.  This website, KickinKnowledge.com, in comparison, is hosted on a Liquidweb VPS, which has Intel Xeon processors.  As we all know, Intel processors have consistently proven to have better overall performance.

In addition, not all hosts are taking advantage of the latest in hard drive technology, solid state drives.  Solid state drives, or "SSD", are significantly faster when accessing the files that make your website run.  Liquidweb has SSD servers, and many of the more popular hosts do not even offer the option yet.

If you already have a hosting service for your startup, you can test the performance of your startup website using LoadImpact.com - This awesome website tests your website speed with 50 users incrementally accessing your website pages.

Here's a screenshot of this website's performance, with one spike of almost 1.25 second's.  Most of the time, it is under 800 millisecond's for all the way to 50 users.  I can now have some confidence that my website will be able to handle a good amount of traffic and visitors moving around my website.  If you have a spike from reddit, facebook, or a large blog like Mashable, then you better have a good server like my VPS, and also caching configured properly (with WordPress use W3 Total Cache or Supercache)  If you have any questions about your startup website performance or hosting setup, feel free to contact Kickin Knowledge for a free consultation.  Full disclosure, we are a compensated affiliate of Liquidweb, and we recommend joining their Affiliate program, the rates aren't the highest in the industry, but their support allows myself and others to recommend them to friends, family, and clients without worrying about any negative feedback on the referral.

 

best startup hosting